Dom's Blog

Better than Family Pricing !

May 13, 2016

I have to say I am always amused by those dealers that say that you are "treated like family" or have "family pricing". WHAT exactly does that…

FREE CAR !

May 4, 2016

So I am looking at a TV ad the other night by a local dealer. It went something like “ONLY $39 PER MONTH FOR THIS BRAND NEW CAR!”. Of…

You will not believe this one !

Apr 20, 2016

Okay, just when you thought it could not get any more stupid, (stupider is not a word is it?), I got the flyer you see below in the mail today. I…

A flashback..........................

Mar 17, 2016

Some of you were there when we were awarded an "ETHIE" award. As part of their ceremony they hire a production company and have the…

My predictions, now on video!

Feb 4, 2016

Dom's 2016 Predictions from Envision Productions -Paul Tracy on Vimeo. Last month, I got a lot of positive feedback on my "top 10" prediction blog for…

My EXCLUSIVE 2016 predictions !

Jan 7, 2016

New Year’s prompts a lot of people to make predictions about the upcoming year, so I figured, what the heck, I  would give it a shot.…

My next bright idea !

Dec 12, 2015

This time of year, you see dealers claiming to be “giving away” stuff. If you buy a car you get a “free” (note the quotes…

BLASPHEMY !

Dec 3, 2015

  Blasphemy! J’accuse! HANG the S.O.B!   No, I am not talking about someone in political office, I am talking about ME!   As…

A free shotgun?

Oct 28, 2015

Really, a free shotgun? I started in the car business on June 1, 1977 as a “trainee” (mail room guy and car washer) for Chrysler…

A donation

Oct 15, 2015

It's going to be the holiday season soon and you are going to see a lot of dealers taking credit for how much money they donate to charities. Some…

Does Size Matter?

Sep 17, 2015

Does size matter? It is an age old question and very germane to what I am seeing these days in a lot of car dealer advertising. There seems to be a…

$39 per month, $0 Down !

Aug 29, 2015

$39 per month, $0 Down ! .......It's NOT happening ! What I am referring to is all those car dealer ads that seem to be popping up like some…

Is it the true price you are paying?

Jul 16, 2015

“Build a better mousetrap and the world will beat a path to your door.” is a phrase quoted over the years. It’s pretty much true but…

Why " 0 Down" may not be "0" at all !

Jul 7, 2015

English does not work the same way in some dealer ads, find out why.

Come to our TENT SALE !

Jun 19, 2015

Ok you know by now I don't do "tent sales".I have never understood this concept and can’t figure out how it could possibly save you money. Every…

The absolute absurdity of auto pricing.

Jun 10, 2015

Occasionally I am asked to talk about the car business to a group like the Rotary or Lions.  I recently gave my usual public presentation…

'tis the season!

May 25, 2015

I am so tickled by this time of the year in the car business. It's such a hoot! With the start of summer you see a whole bunch of dealers having…

And my guest blogger today is.................................

Apr 27, 2015

  Jerry Elhman owns Schoen Place Auto, an independent car repair shop in East Rochester, you can see his web site at:…

March Madness !

Apr 1, 2015

Okay, a bunch of very talented college athletes are in a basketball tournament in the midwest. Do you know what that means? I can sell my cars for…

A bigger discount?

Dec 26, 2014

When shopping you may get fooled into thinking you are getting a bigger discount ........or getting more than you are for your trade in.…